From an editorial shoot today to illustrate story on Best Buy’ continued profits.
I’ve shot Best Buy more times than I’d like to remember. They are a friendly company usually welcoming news photographers with a legitimate need access to their store with little more than a knock at the door. Other consumer electronics companies, such as Circuit City, are prepared to physically remove news photographers from their property without any opportunity to discuss the story’s efficacy for their product line and the possibility of getting free mention of their company in newspapers from Shanghai to Des Moines. I’ve been escorted to my car and berated by overly efficient corporate guardians when simply wanting a photo of MP3 players or a sale sign during after Christmas closeouts.
There probably isn’t a quantifiable method by using my anecdotal experiences to measure Best Buy’s continued success as an electronics retailer. All I know is its profits continue to increase as they allow photographers easy access. Circuit City has experienced little profit as it denies access without national corporate public relations office approval which is rarely given or provided too late for daily deadlines. Best Buy leaves the decision up to the store manager. Rarely have I been refused and only when a new manager or assistant manager didn’t understand the policy.
Today’s photo, taken in their install bay, was from a D200 lit by an off camera SB800 using Nikon’s Creative Lighting System.
How could you get anymore cooperative than allowing me to throw a direct flash beam into the face of an installer working on a customer’s car?
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